An interesting video, but I don't really feel it got to answer the question posed. He also didn't, for me, answer why he wants to focus on LLE instead of HLE as it's been obvious that LLE is very resource intensive.
This solves nothing if the goal is engagement. Any engagement in corporate properties is a form of engagement which promotes the media being presented. A corporate sponsored video is a corporate sponsored video, regardless of the platform.
that meme is sorta funny. that is actually normal behavior. disney was known for going after people making no money. like literally school plays or such.
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